Promotional Toolkit

Promote the Profiles

Whether you are creating a presentation about the Profiles, promoting them via social media, or adding the wordmark to a document, our toolkit has all the graphical elements you need. Learn how to use the visual elements and find dowloads of the files you will need.

Profiles of Learning

For Undergraduate Success

Profiles of Learning

For Undergraduate Success

Acceptable wordmark

The Profiles of Learning for Undergraduate Success has its own wordmark that should be used on marketing deliverables in order to maintain consistency. Several layouts of the wordmark are available.

Download wordmark for print use

Download wordmark for web use

Review guidelines for using the wordmark

Colors to use

The Profiles use IU branding. Crimson functions as the primary color for the Profiles, with Dark Majestic as the secondary color.

Crimson

PMS:201
C0 M100 Y65 K34
HEX #990000

Dark
Crimson

PMS:188
C12 M95 Y59 K54
HEX #4C1213

Light
Crimson

PMS:199
C0 M100 Y65 K0
HEX #DD0031

Dark
Majestic

PMS:5115
C51 M91 Y21 K70
HEX #512A44

Black

PMS:BLACK
C0 M0 Y0 K100
HEX #191919

Cream

PMS:-
C0 M0 Y0 K0
HEX #EDEBEB

CMYK, PMS, and hex color values are meant for different mediums. Use CMYK for print work, PMS for spot colors, and hex calues for digital platforms such as websites. 

Remember, for all intents and purposes, cream is white.

Review guidelines for using the color scheme

Puzzle pieces

Representing how each of the Profiles intersect, puzzle pieces are the graphical element used for the Profiles. There are a variety of ways the pieces may be used.

Resources

Below you can find the necessary resources for representing the puzzle pieces.

Download puzzle graphics for print use

Download puzzle graphics for web use

Review guidelines for using the puzzle pieces

Collectively

At times, you may choose to use the puzzle pieces together to represent all of the Profiles. The circle icon is the official visual representation of all the Profiles. To fit various formats, the pattern may also take a rectangle format. 

Further information

For more information on how to promote The Profiles, view The Profiles Style Guide below.

The Profiles Style Guide

Contact

Contact the Division of Undergraduate Education Office of Communications, if you have further questions:

duecomm@iupui.edu